And this time it happened, after so many delays the new Broadway nite spot finally opened its doors. My companion for the opening night of 42nd Street at the Princess of Wales Theatre couldn’t wait to see the show. Then the owners let the press know that September 17th would be the grand opening of the International Casino. Unfortunately trouble with the stage mechanisms made the 13th impossible. Next the 13th was given as the date for the long awaited opening. As the 25th neared the opening was pushed back to September 1st, which also did not happen.
130 West 42nd Street, New York, NY 10036. An article in the New York Times on August 7th now said the International Casino would open on August 25th, with an elaborate Continental style show titled Bravo! and with George Olsen and his Orchestra providing music between shows. The cast was filled out by Molly Sims as Delinda, the casinos entertainment manager Nikki Cox as special events director Mary. But as the 10th approached it became apparent that date was too confident. On June 19th the New York Daily News reported the nite spot would be opening around August 10th. The International Casino opening continually faced delays through the first three quarters of 1937. Grumbine Collection, New York Historical Society. The International Casino at night with the enormous Wrigley’s Spearmint Gum sign on its roof, (1938).